NCERT Solutions for Class 12 Business Studies Chapter 11 Marketing

NCERT Solutions for Class 12 Business Studies Chapter 11 Marketing – Here are all the NCERT solutions for Class 12 Business Studies Chapter 11. This solution contains questions, answers, images, explanations of the complete chapter 11 titled Marketing taught in Class 12. If you are a student of Class 12 who is using NCERT Textbook to study Business Studies, then you must come across chapter 11 Marketing. After you have studied lesson, you must be looking for answers of its questions. Here you can get complete NCERT Solutions for Class 12 Business Studies Chapter 11 Marketing.

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NCERT Solutions Class 12 Business Studies Chapter 11 Marketing

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Here on AglaSem Schools, you can access to NCERT Book Solutions in free pdf for Business Studies for Class 12 so that you can refer them as and when required. The NCERT Solutions to the questions after every unit of NCERT textbooks aimed at helping students solving difficult questions.

For a better understanding of this chapter, you should also see summary of Chapter 11 Marketing , Business Studies, Class 12.

Class	12
Subject	Business Studies
Book	Business Studies Part II
Chapter Number	11
Chapter Name	Marketing

NCERT Solutions Class 12 Business Studies chapter 11 Marketing

Class 12, Business Studies chapter 11, Marketing solutions are given below in PDF format. You can view them online or download PDF file for future use.

Marketing Download

NCERT Solutions for Class 12 Business Studies (Business Studies - II) Chapter 11 Marketing Download

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Question & Answer

Q.1: State any two advantages of branding to marketers of goods and services?

Ans : Branding is an important function performed by a marketer. It has following advantages to the marketers:
(i) Enables marking product differentiation.
(ii) Helps in advertising and display programmes.
(iii) Differential pricing.
(iv) Ease in introduction of new products.

Q.2: How does branding help in differential pricing?

Ans : Missing

Q.3: What is the societal concept of marketing?

Ans : The societal concept of marketing means an extension of marketing concept. Apart from the consumer satisfaction, it pays attention to the social, ethical and ecological aspects of marketing.

Q.4: List the characteristics of convenience products.

Ans : Following are the characteristics of convenience products
(i) These goods are purchased at convenient locations with least efforts and time.
(ii) They have regular and continuous demand.
(iii) They are purchased in small quantities and per unit price IS low.
(iv) They are mostly branded and have standardised price.
(v) The competition is high as the supply is greater than the demand.
(vi) Sales promotion schemes play an important role in the marketing of such products

Q.5: Enlist the advantages of packaging of consumer products.

Ans : The advantages are listed below: (i) Helps in raising the standard of health and sanitation. (ii) Helps in self service outlets as consumer own what to buy. can easily decide on his. (iii) Innovational opportunity e.g., new types of packaging availability have made it easier to market the product. (iv) Product Differentiation Packaging is one of the very important means creating product differentiation.

NCERT / CBSE Book for Class 12 Business Studies

You can download the NCERT Book for Class 12 Business Studies in PDF format for free. Otherwise you can also buy it easily online.

Click here for NCERT Book for Class 12 Business Studies
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